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The Keune Foundation

Many Australian families face increased emotional & financial strain when one of their children is diagnosed with a life threatening illness.Medical treatments & the road to recovery are often a long & stressful process. Many families have no choice but to take lengthy leave without pay, in attempt to provide the much-needed support & care to their child during this difficult time.Hans & Theresa van der Velden, owners of Keune Australia wanted to find a lasting way to give something back to our society.


In 2005, The Keune Foundation was established with the aim to provide financial assistance to Australian Families who experience financial & emotional stress when one of their children is diagnosed with a life threatening illness. Keune support as it will benefit each of them positively in different ways. The Keune Foundation’s role is to provide support to Australia’s families without question, cost or prejudice.

How funds are raised
Throughout the year, Keune run campaigns & events, which help to raise money for TKF families in need.

Keune donates 10c to The Keune Foundation for every tube of Tinta Color & So Pure Color, exclusively used in hairdressing salons across Australia & New Zealand. 

Each year, Keune organises The Keune Foundation Ball, a spectacular and themed extravaganza, where over 1,600 hairdressers from Keune salons join together to help raise money through donations and silent auctions.

The Keune Foundation is fortunate to also receive generous contributions from Keune Holland, staff, suppliers & clients.

Where do the funds go?
100% of all monies raised go directly to families in need. The Keune Company bares all administration costs incurred by The Keune Foundation, to ensure that all funds raised are used to ease the suffering of families in need.

How can your support TKF or donate?
Monetary donations are accepted with the greatest appreciation. The KEUNE Foundation is a registered charity; therefore, all donations are tax deductible. Here are some ways you can support TKF:

  • Visit any professional hair salon, which stocks Keune and have a Tinta Color or So Pure Color Service.
  • Donate to The Keune Foundation donation box at your local or nearest Keune salon.
  • Place a donation box in your workplace.
  • Online Donation
  • Become a corporate sponsor
  • Spread the word about The Keune Foundation

How to apply for support
Getting help from the Keune Foundation is simple. Fill in the Application Form  and our team will be in touch with you shortly.

If you would like more information about this worthwhile cause, please email tkf@keune.com.au or you can also download The Keune Foundation Brochure for more information.